This wikiHow teaches you how to create and begin using a blog, both in general and by using specific platforms such as WordPress and Blogger.
EditCreating a Successful Blog
Come up with a list of interests. Before you define your blog’s intention, you should have a general idea of what you want to write about. The sky is the limit when it comes to your blog’s category, but common topics include the following:
Know what not to blog about. Things like private information—both yours and other people’s—and personal details that you don’t want to share with people close to you shouldn’t be topics for your blog.
If you have a job that required you to sign an NDA (non-disclosure agreement), you should avoid discussing activities or topics outlined in the NDA.
Blogging about other people is fine as long as you don’t harass or discriminate against them, but be aware that they may see your content and retaliate.
Consider your blog’s intention. While having in mind a blog topic is a good start, your blog needs specific direction in order to get off the ground. Common reasons for blogging include one (or a combination) of the following, though you can certainly find your own inspiration:
Teach something — Best-suited to instructional blogs (e.g., DIY projects).
Document your experience — Good for travel blogs, fitness challenges, and so on.
Entertain — Well-suited to a variety of mediums such as comedy writing, fan-fiction, and so on.
Call to action — Commonly used for your business or company blog.
Inspire others — This is a category that can stand on its own, but may best fit any of the other intentions in this section.
Check out other blogs in your category. Once you’ve established your blog’s topic and goal, research other blogs that use the same topic and/or your preferred style of writing to see how they engage their audiences.
You shouldn’t outright copy a blog you admire, but you can take inspiration from the tone, layout, or language used for the blog content itself.
Brainstorm blog specifics. The last two things you should know before you actually make your blog are the blog’s name and how you want the blog to look:
Blog name — Come up with a name that you feel comfortable sharing with others. This may be a combination of your interests, your blog’s content, and/or a nickname; just make sure that your blog’s title is both unique and easy to remember.
Blog design — You probably won’t be able to design your blog’s layout exactly the way you want to, but having a general idea of the color scheme and font type before you go to create your blog will make it easier to find a template you like.
Create your blog using a reputable platform. Common blog platforms include WordPress, Blogger, and Tumblr, but you can choose any commonly used service you like. Once you’ve selected a service, your blog creation process will usually look something like this:
Open the service’s website on your computer.
Create an account (preferably a free one to start).
Enter your desired blog name, then pick a URL.
Select a blog layout and any other requested details.
Promote your blog on social media. Once you’ve created your blog and made a few posts, you can increase your blog traffic by posting a link to your blog on social media sites such as Facebook and Twitter.
You might even consider using the blog’s address in your bio or as your “Company Website” on social media.
Research keywords for your posts. “Keywords” are words which both pertain to your blog’s topic and have a high search engine rating. Using keywords in your blog posts will make it easier for people who look up those words to find your content.
Keyword generator sites such as http://ubersuggest.io/ or https://keywordtool.io/ will come up with a list of words that relate to your blog’s topic.
Re-check the keywords you use every time you create a blog post.
If you fit the keywords into your posts in a natural way, search engines will be more likely to pick up on your blog than if you just scatter them throughout the posts.
Get your blog indexed by Google. Ensuring that your blog is indexed by Google will increase your search engine ranking, making it easier for people to find your blog when they look up related keywords.
Use images in your posts. One thing that search engines tend to prioritize over all else is image use, so make sure your posts have high-quality images attached to them.
You may get bonus points for original photos.
Users tend to appreciate visual input alongside text, so adding images to your blog is a good idea even if you aren’t worried about search engine optimization.
Keep posting content. Little will cause your blog to stop drawing in traffic faster than not posting for a long period of time (or posting erratically). Develop a posting schedule that allows you to post at least once per week and stick to it.
Missing a post by a day or two once in a while is fine, though you should consider making on social media a note that your post will be late.
Fresh content will also help keep your blog near the top of search engine results.
EditCreating a Blog in WordPress
Open WordPress. Go to https://wordpress.com/ in your computer’s web browser.
Click . It’s a link in the upper-right corner of the page.
Fill out the blog creation form. Enter your information into the following fields:
What would you like to name your site? — Enter your blog’s name here.
What will your site be about? — Type in a one-word category, then click a category that fits your blog in the resulting drop-down menu.
What’s the primary goal you have for your site? — Type in a one-word category, then click a category that fits your blog in the resulting drop-down menu.
How comfortable are you with creating a website? — Click one of the numbers at the bottom of the page.
Click . It’s at the very bottom of the page.
Enter your preferred address for your blog. In the top text box, type in whatever you want your blog’s URL name to be.
Don’t include the “www” or “.com” part of the URL here.
Click next to the “Free” option. This option will appear below the text box. Doing so selected the free address for your blog.
Click . It’s on the left side of the page. Doing so will take you to the account creation page.
Enter an email address. Type the email address you want to use to create your account into the “Your email address” text box.
Enter a password. Type a password for your account into the “Choose a password” text box.
Click . It’s a blue button at the bottom of the page.
Confirm your email address. While you’re waiting for WordPress to finalize your account details, do the following:
Open your WordPress email inbox in a new tab.
Click the “Activate [blog name]” email from “WordPress”.
Click Click here to Confirm Now in the email body.
Close the tab once it finishes loading.
Click . It’s in the middle of the original tab on which you created your WordPress account.
Add a theme to your blog. The “theme” dictates how your blog looks. Scroll down to the “Customize” heading, click Themes, and select the theme you want to use for your blog. You can then click Activate this design at the top of the page.
You might want to click Free in the upper-right side of the page to see results for free themes only.
Start writing. You can start your first blog post by clicking Write in the upper-right side of the window to bring up the post window; at this point, you’re free to begin creating content for your blog.
EditCreating a Blog in Blogger
Open Blogger. Go to https://www.blogger.com/ in your computer’s web browser.
Click . It’s in the top-right corner of the page.
Sign in using your Google Account. Enter your email address, click Next, and then type in your password and click Next.
If you don’t have a Google Account, create one before proceeding.
Click . It’s a blue button on the left side of the page.
Enter your name. Type your first and last name into the text boxes at the top of the page.
Select a gender. Click the gender drop-down box, then click the gender you want to use for your blog.
Click . It’s at the bottom of the page.
Add a photo. Click your current photo, click Upload a photo when prompted, and then find and double-click a photo on your computer. You can then click SAVE to proceed.
You can also click SKIP below this section to add a photo later.
Click . You’ll find this option near the bottom of the page.
Click . It’s in the middle of the page.
Enter a blog title. Type your blog’s title into the “Title” text box.
Select a blog address. Type the address you want to use into the “Address” text box, then click the address that appears below it in a drop-down menu.
If Google indicates that the address is already taken, you’ll need to choose a different address.
Select a theme for your blog. Click a theme in the “Theme” list.
The theme determines how your blog will appear.
Click . It’s at the bottom of the window.
Click when prompted. Doing so takes you to the blog’s dashboard.
Start writing. Click New post at the top of the page to open the blog post window; at this point, you’re free to begin creating content for your blog.
EditSample Blog Post
WH.shared.addScrollLoadItem(‘5ca2d031440a7’)Sample Blog Post
Always fact-check rigorously before posting anything news- or fact-related.
Many people like to read blogs on their mobile devices. Make sure that your blog site has a mobile version that is optimized for smartphone or tablet viewing.
Have a strategy for your blog and know whether to write evergreen content (that will remain relevant forever) or news-based content that has higher short-term appeal but quickly becomes irrelevant.
If you want to maintain a blog for your business, but you aren’t confident about your writing skills, hire a professional writer to write your posts for you.
Be consistent with your posts. For example, aim to have new content published every Monday, Wednesday, and Friday.
Be wary of unwarranted attention. Don’t give out personal information such as your full name, your location, or other identifying attributes.
Avoid posting anything that infringes on the privacy of others if you allow everyone to read your blog. If something is personal, avoid using last names at the very least, or make up a name for that person. Also, never post private pictures of other people without their permission.
Remember that what you post is visible to the world, so be careful about how much information you share. Also, in certain countries, blog posts that are critical of the government or otherwise “offensive” could get you into serious trouble. Be smart about what you post.
Prepare yourself for some unkind comments, especially if you are blogging about sensitive topics.
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