| The Experiment | |
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| Studio album by | |
| Released | 29 March 2010 |
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| Genre | Pop rock |
| Length | 40:53 |
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| Singles from The Experiment | |
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The Experiment is the first solo studio album by New Zealand singer-songwriter Dane Rumble. Released by Rumble Music and Warner Music on 29 March 2010, it follows two years after the split of his hip hop group Fast Crew. Rumble found it difficult to write music for himself, and therefore deviated to the pop rock genre. The Experiment includes elements of dance-pop and pop rap, and lyrically focusses on personal issues. Rumble produced the album with Jonathan Campbell. In July 2010 Rumble embarked on The Edge Winter Jam: The Experiment Tour, which had him perform in Auckland, Wellington and Christchurch.
The Experiment received mixed to positive reviews from music critics; some praised its catchiness while others labelled it "chart fodder". The record received nominations in four categories at the 2010 New Zealand Music Awards, and won the Rumble the award for Best Male Solo Artist. The Experiment debuted at number one on the New Zealand Albums Chart, and was certified gold by the Recording Industry Association of New Zealand (RIANZ). Five singles were released from the album: top-ten hits "Don't Know What to Do" and "Cruel", and "Always Be Here", "Everything (Take Me Down)" and "What Are You Waiting For?".