Google Ads

Google Ads
Other namesGoogle AdWords
Developer(s)Google
Initial releaseOctober 23, 2000 (2000-10-23)[1]
TypeOnline advertising
Websiteads.google.com

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users.[2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites.[3][4] Services are offered under a pay-per-click (PPC) pricing model.

Google Ads is the main source of revenue for Alphabet Inc., contributing US$224.47 billion in revenue in 2022.

  1. ^ "Google Launches Self-Service Advertising Program". Google. 2000-10-23. Retrieved 2018-07-25.
  2. ^ "How Google AdWords Works". Google AdWords.
  3. ^ "About targeting for Display Network campaigns". Google Inc. Retrieved 2020-04-11.
  4. ^ "About the Google Search Network". Google Inc. Retrieved 2020-04-11.

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