Google Ads

This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these template messages) This article contains content that is written like an advertisement. Please help improve it by removing promotional content and inappropriate external links, and by adding encyclopedic content written from a neutral point of view. (October 2016) (Learn how and when to remove this template message) This article relies excessively on references to primary sources. Please improve this article by adding secondary or tertiary sources. Find sources: "Google Ads" – news · newspapers · books · scholar · JSTOR (August 2020) (Learn how and when to remove this template message) ‹ The template below (Overly detailed) is being considered for merging. See templates for discussion to help reach a consensus. › This article may be too long. Please help by removing excessive detail and if appropriate, spinning off or relocating any relevant information. (August 2020) (Learn how and when to remove this template message) (Learn how and when to remove this template message)

Google Ads

Other names	Gooogle AdWords
Developer(s)	Google
Initial release	October 23, 2000; 22 years ago (2000-10-23)[1]
Type	Online advertising
Website	ads.google.com

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users.^[2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites.^[3][4] Services are offered under a pay-per-click (PPC) pricing model.

Google Ads is the main source of revenue for Alphabet Inc., contributing US$224.47 billion in revenue in 2022.