Ruth Kedar

Ruth Kedar
Born (1955-01-27) January 27, 1955 (age 69)
Campinas, Brazil
EducationTechnion, Stanford University
Known forGraphic design, Art
Notable workGoogle Logo

Ruth Kedar (Hebrew: רות קדר; born 27 January 1955) is a Brazilian artist and designer, best known for designing the Google logo that was displayed from May 31, 1999 to September 1, 2015.[1][2][3] Larry Page and Sergey Brin were looking at designers to design their logo and website and Kedar was asked to present them with some preliminary design ideas. They liked her approach and design style, and she was hired to design both. The design was accepted due to its playful design, the customized Catull typeface and unique visual expression.[4]

  1. ^ Fiegerman, Seth (2 September 2015). "Google's original logo designer reflects on a 'bittersweet' run". Mashable. Archived from the original on 11 October 2022. Retrieved 11 October 2022.
  2. ^ Paget, Ian (21 April 2019). "Designing the Google Logo - An interview with Ruth Kedar". Logo Geek. Retrieved 11 October 2022.
  3. ^ Zjawinski, Sonia (16 January 2000). "The Brains Behind Google's Primary Logo". Wired Magazine. ISSN 1059-1028. Archived from the original on 29 January 2022. Retrieved 11 October 2022.
  4. ^ Lenssen, Philipp (14 January 2008). "Ruth Kedar On Designing the Google Logo". Google Blogoscoped. Retrieved 28 October 2013.

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