YouTube Kids

YouTube Kids
Logo as of 2019
Homepage screenshot
Type of site
Video hosting service
FoundedFebruary 14, 2015 (February 14, 2015)
Headquarters901 Cherry Avenue
San Bruno, California,
United States
Area servedWorldwide (excluding blocked countries)
OwnerGoogle
Industry
ParentGoogle
(through YouTube LLC)
URLwww.youtubekids.com
AdvertisingGoogle AdSense
Current statusactive
Content license
Proprietary

YouTube Kids is a video app and website for children developed by YouTube, a subsidiary of Google. The app provides a version of the service oriented solely towards children, with curated selections of content, parental control features, and filtering of videos deemed inappropriate for viewing by children under the age of 13, in accordance with the Children's Online Privacy Protection Act, which prohibits the regular YouTube app from profiling children under the age of 13 for advertising purposes.[1]

First released on February 15, 2015, as an Android and iOS mobile app,[2] the app has since been released for LG, Samsung, and Sony smart TVs, as well as for Android TV.[3][4] On May 27, 2020, it became available on Apple TV.[5] As of September 2019, the app is available in 69 countries.[6] YouTube launched a web-based version of YouTube Kids on August 30, 2019.[7]

YouTube Kids has faced criticism from advocacy groups, particularly the Fairplay Organization, for concerns surrounding the app's use of commercial advertising, as well as algorithmic suggestions of videos that may be inappropriate for the app's target audience, as the app has been associated with a controversy surrounding disturbing and/or violent videos depicting characters from children's media franchises. Criticism over the videos led YouTube to announce that it would take more stringent actions to review and filter such videos when reported by the community, and prevent them from being accessible from within the YouTube Kids app.

  1. ^ "YouTube Kids". www.youtubekids.com. Retrieved February 3, 2021.
  2. ^ Alba, Davey (February 23, 2015). "Google Launches 'YouTube Kids,' a New Family-Friendly App". Wired. Retrieved October 5, 2018.
  3. ^ Perez, Sarah (April 25, 2017). "YouTube Kids comes to smart TVs". TechCrunch. Retrieved April 30, 2017.
  4. ^ "Android TV app for YouTube Kids now available". Android Police. August 10, 2017. Retrieved April 27, 2018.
  5. ^ "YouTube Kids is now on Apple TV". Engadget. May 27, 2020.
  6. ^ "System requirements and app availability for YouTube Kids – Android – YouTube Kids Parental Guide". support.google.com. Retrieved May 11, 2021.
  7. ^ "YouTube Kids launches on the web". TechCrunch. August 30, 2019. Archived from the original on January 7, 2020. Retrieved September 4, 2019.

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