YouTube Shorts

YouTube Shorts
Screenshot of the video player on February 6, 2024
Type of site
Online video platform
Headquarters901 Cherry Avenue
San Bruno, California,
United States
Area servedWorldwide (excluding blocked countries)
OwnerAlphabet Inc.
IndustryInternet
ParentGoogle
URLyoutube.com/shorts
AdvertisingGoogle AdSense
LaunchedSeptember 2020 (2020-09)

YouTube Shorts is the short-form section of the American video-sharing site YouTube. Shorts focuses on vertical videos at a maximum length of 60 seconds and various features for user interaction. As of March 2024, Shorts have collectively earned over 5 trillion views since the platform was made available to the public on July 13, 2021, which include video views that pre-date the YouTube Shorts feature.[1] Creators earn money based on the amount of views they receive, or through ad revenue.[2] The increased popularity of YouTube Shorts has led to concerns about addiction for teenagers.[3]

  1. ^ Spangler, Todd (January 25, 2022). "YouTube Shorts Tops 5 Trillion Views to Date, Platform to Test Shopping and Branded Content for TikTok-Style Videos". Variety. Archived from the original on May 2, 2022. Retrieved February 17, 2022.
  2. ^ Pierce, David (September 16, 2022). "YouTube is turning on the money hose for Shorts — and taking on TikTok for real". The Verge. Archived from the original on November 9, 2023. Retrieved November 9, 2023.
  3. ^ Jargon, Julie (August 12, 2023). "This Was Supposed to be the Antidote for TikTok Brain. It's Just as Bad". The Wall Street Journal. ISSN 0099-9660. Archived from the original on November 9, 2023. Retrieved November 9, 2023.

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