The Mexican American Political Association (MAPA) is an organization based in California that promotes the interests of Mexican-Americans, Mexicans, Latinos, Chicanos, Hispanics, and Latino economic refugees in the United States. Founded in 1960, their goal was to further incorporate Mexican-Americans into American politics and society through increased voter turnout and election to public office.[1][2] MAPA, alongside the rest of the member organizations of the Political Association of Spanish-Speaking Organizations (PASSO), developed from the Viva Kennedy Campaign to elect John F. Kennedy president.[3]