Back Hellmann’s und Best Foods German Hellmann's Spanish Hellmann's and Best Foods French Hellmann's HE Hellmann's e Best Foods Italian Hellmann's Portuguese Hellmann's Turkish
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| Product type | Mayonnaise, condiments, ketchup, sauce, mustard, salad dressings |
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| Owner | Unilever |
| Country | United States |
| Introduced | 1913 |
| Markets | Worldwide |
| Previous owners | Richard Hellmann, Inc. Best Foods CPC International Bestfoods Corporation |
| Tagline | "Bring out the best" |
| Website | www www |
Hellmann's and Best Foods are American brand names that are used for the same line of mayonnaise, ketchup, mustard, sauce, salad dressing, condiments and other food products. They have been owned by the British multinational company Unilever since 2000. The Hellmann's brand is sold in the United States east of the Rocky Mountains; Latin America; Europe; Australia;[1] the Middle East; Canada; India; and Pakistan. The Best Foods brand is sold in the United States west of the Rocky Mountains; in East Asia; Southeast Asia; Australia,[2] and New Zealand.
Hellmann's and Best Foods are marketed in a similar way. Their logos and websites resemble one another, and they have the same slogan: "Bring out the best".
Both brands were previously sold by the U.S.-based Bestfoods Corporation, which also sold several other food products in addition to Hellmann's and Best Foods mayonnaise. Bestfoods, known as CPC international before 1997, was acquired by Unilever in 2000.[3]
- ^ "Hellmann's mayonnaise expands in Australia". Australian Food News. December 19, 2016. Archived from the original on April 3, 2020. Retrieved March 23, 2020.
- ^ "6 Aussie food brands that are different around the world". SBS. June 8, 2018. Archived from the original on February 13, 2020. Retrieved March 23, 2020.
- ^ Jensen, Elizabeth (October 17, 1997). "CPC International Changes Company's Name to Bestfoods". Wall Street Journal. ISSN 0099-9660. Archived from the original on November 20, 2018. Retrieved September 7, 2016.