YouTube

YouTube LLC
The YouTube logo is made of a red round-rectangular box with a white "play" button inside and the word "YouTube" written in black.
Logo since 2017
YouTube homepage.png
Screenshot of homepage on November 2, 2022
Type of businessSubsidiary
Type of site
Online video platform
FoundedFebruary 14, 2005 (2005-02-14)
Headquarters901 Cherry Avenue
San Bruno, California,
United States
Area servedWorldwide (excluding blocked countries)
OwnerAlphabet Inc.
Founder(s)
Key people
Industry
ProductsYouTube Kids
YouTube Music
YouTube Premium
YouTube Shorts
YouTube TV
RevenueIncrease US$28.8 billion (2021)[1]
ParentGoogle LLC (2006–present)
URLyoutube.com
(see list of localized domain names)
AdvertisingGoogle AdSense
Registration
Optional
  • Not required to watch most videos; required for certain tasks such as uploading videos, viewing flagged (18+) videos, creating playlists, liking or disliking videos, and posting comments
UsersIncrease 2.562 billion (January 2022)[2]
LaunchedFebruary 14, 2005 (2005-02-14)
Current statusActive
Content license
Uploader holds copyright (standard license); Creative Commons can be selected.
Written inPython (core/API),[3] C (through CPython), C++, Java (through Guice platform),[4][5] Go,[6] JavaScript (UI)

YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second most visited website, after Google Search. YouTube has more than 2.5 billion monthly users[7] who collectively watch more than one billion hours of videos each day.[8] As of May 2019, videos were being uploaded at a rate of more than 500 hours of content per minute.[9][10]

In October 2006, YouTube was bought by Google for $1.65 billion.[11] Google's ownership of YouTube expanded the site's business model, expanding from generating revenue from advertisements alone, to offering paid content such as movies and exclusive content produced by YouTube. It also offers YouTube Premium, a paid subscription option for watching content without ads. YouTube also approved creators to participate in Google's AdSense program, which seeks to generate more revenue for both parties. YouTube reported revenue of $19.8 billion in 2020.[12] In 2021, YouTube's annual advertising revenue increased to $28.8 billion.[1]

Since its purchase by Google, YouTube has expanded beyond the core website into mobile apps, network television, and the ability to link with other platforms. Video categories on YouTube include music videos, video clips, news, short films, feature films, documentaries, audio recordings, movie trailers, teasers, live streams, vlogs, and more. Most content is generated by individuals, including collaborations between YouTubers and corporate sponsors. Established media corporations such as Disney, Paramount, and Warner Bros. Discovery have also created and expanded their corporate YouTube channels to advertise to a larger audience.

YouTube has had an unprecedented social impact, influencing popular culture, internet trends, and creating multimillionaire celebrities. Despite all its growth and success, YouTube has been widely criticized. Criticism of YouTube includes the website being used to facilitate the spread of misinformation, copyright issues, routine violations of its users' privacy, enabling censorship, their guidelines and how they are implemented, and endangering child safety and wellbeing.

  1. ^ a b Weprin, Alex (February 1, 2022). "YouTube Ad Revenue Tops $8.6B, Beating Netflix in the Quarter". The Hollywood Reporter. Retrieved June 11, 2022.
  2. ^ "Most used social media 2022". Statista. January 2022. Retrieved January 5, 2023.
  3. ^ Claburn, Thomas (January 5, 2017). "Google's Grumpy code makes Python Go". The Register. Retrieved September 16, 2017.
  4. ^ Wilson, Jesse (May 19, 2009). "Guice Deuce". Official Google Code Blog. Retrieved March 25, 2017.
  5. ^ "YouTube Architecture". High Scalability. Retrieved October 13, 2014.
  6. ^ "Golang Vitess: a database wrapper written in Go as used by Youtube". GitHub. October 23, 2018.
  7. ^ "Most used social media 2021". Statista. January 2022. Retrieved June 11, 2022.{{cite web}}: CS1 maint: url-status (link)
  8. ^ Goodrow, Cristos (February 27, 2017). "You know what's cool? A billion hours". YouTube. Archived from the original on August 6, 2020. Retrieved April 19, 2021.
  9. ^ Loke Hale, James (May 7, 2019). "More Than 500 Hours Of Content Are Now Being Uploaded To YouTube Every Minute". TubeFilter. Los Angeles, CA. Retrieved June 10, 2019.
  10. ^ Neufeld, Dorothy (January 27, 2021). "The 50 Most Visited Websites in the World". Visual Capitalist. Retrieved December 6, 2021.
  11. ^ "How did Google become the world's most valuable company?". BBC News. February 1, 2016. Retrieved May 26, 2021.
  12. ^ "YouTube global advertising revenues per quarter 2021". Statista. Retrieved January 31, 2022.

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